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Branding

Why Is the Starbucks Brand Dying and Can It Turn Things Around?

Once a symbol of modern coffee culture, Starbucks is now grappling with a decline... but why?
Written by Scott Adam Lancaster
June 6, 2024
Read Time 6 Minutes
Personal Development

How to compete less and increase profits

Discover innovative ideas that puts you ahead of your competitors without competing
Written by Scott Adam Lancaster
November 30, 2020
Read Time 4 Minutes
Personal Development

5 simple ways to increase your profits

Discover simple and effective tips to increase profits
Written by Scott Adam Lancaster
November 30, 2020
Read Time 4 Minutes
Personal Development

5 books that will help you make more money

Discover 5 books that can change your finances forever.
Written by Scott Adam Lancaster
November 29, 2020
Read Time 6 Minutes
Marketing

The ultimate guide to pricing

Discover the best ways to price your product and services
Written by Scott Adam Lancaster
November 9, 2020
Read Time 4 Minutes
Personal Development

How Steve Jobs approached the art of goal setting

Discover the art of goal setting from Steve Jobs
Written by Scott Adam Lancaster
November 9, 2020
Read Time 6 Minutes
Branding

Five unique font paring you need to see

Quickly check out these lovely font pairings you can emulate right away
Written by Scott Adam Lancaster
November 8, 2020
Read Time 5 Minutes
Branding

How to design an iconic logo for your brand in 4 simple steps

Learn what it takes to design an iconic logo for your company
Written by Scott Adam Lancaster
November 7, 2020
Read Time 13 Minutes
Personal Development

Three ways to set goals and prevent procrastination

Discover 3 simple tricks on goal setting and crushing procrastination
Written by Scott Adam Lancaster
November 7, 2020
Read Time 4 Minutes
Branding

How to find your brand’s voice

Discover how to identify your brand’s voice that resonates with your consumers
Written by Scott Adam Lancaster
November 4, 2020
Read Time 4 Minutes
Marketing

How to design the perfect pricing page

Don't you want to get more sales from your pricing page?
Written by Scott Adam Lancaster
November 3, 2020
Read Time 6 Minutes
Branding

Where to download great fonts for free

Understand the role of fonts and how to get good fonts for free
Written by Scott Adam Lancaster
November 3, 2020
Read Time 5 Minutes
Marketing

3 ways to creatively advertise your brand for free

Unleash the power of effective free advertising
Written by Scott Adam Lancaster
November 3, 2020
Read Time 5 Minutes
Branding

How to choose the best color for your logo

Deciding the best color for your logo that matches your brand
Written by Scott Adam Lancaster
November 3, 2020
Read Time 6 Minutes
Branding

What do different colours mean in branding?

Want the right colour combination for your brand? Look no further...
Written by Scott Adam Lancaster
November 3, 2020
Read Time 7 Minutes
Personal Development

Using science to help you stop scrolling through social media

Sick of wasting time on social media? Learn how to stop.
Written by Scott Adam Lancaster
November 3, 2020
Read Time 7 Minutes
Branding

Are free logo makers dangerous?

Discover if you should use a free logo maker to design your brand's logo
Written by Scott Adam Lancaster
October 29, 2020
Read Time 5 Minutes
Branding

How to use brand storytelling to help develop trust

Learn how to use storytelling to encourage customers to trust you more
Written by Scott Adam Lancaster
October 29, 2020
Read Time 5 Minutes
Branding

5 brand names with great stories behind them

Explore the stories behind some of the world's biggest brand names
Written by Scott Adam Lancaster
October 29, 2020
Read Time 3 Minutes
Branding

How brand personality can help your business grow

Learn how to use brand personality to help your brand grow
Written by Scott Adam Lancaster
October 29, 2020
Read Time 4 Minutes
Branding

How can audio branding help grow your brand

Discover how you can use audio branding to win in business
Written by Scott Adam Lancaster
October 29, 2020
Read Time 5 Minutes
Branding

5 inspirational brand colour combinations you need to see

Explore 5 amazing colour combinations you can take inspiration from
Written by Scott Adam Lancaster
October 29, 2020
Read Time 5 Minutes
Marketing

How to enhance your customer's loyalty for free

Learn how to keep your customers loyal for longer
Written by Scott Adam Lancaster
October 29, 2020
Read Time 6 Minutes
Marketing

Why are luxury brands so expensive?

Learn how can luxury brands can charge so much for their products.
Written by Scott Adam Lancaster
September 30, 2020
Read Time 4 Minutes
Branding

The easiest way to use audio branding to your advantage

How to use audio branding to help you grow your business
Written by Scott Adam Lancaster
September 30, 2020
Read Time 3 Minutes
Personal Development

The simple way to set goals to achieve big things

Discover how to make big goals digestible and far easier to achieve.
Written by Scott Adam Lancaster
September 30, 2020
Read Time 3 Minutes
Personal Development

3 ways to prime your mind and find focus

Learn these 3 useful ways to cut out the clutter & become laser focused.
Written by Scott Adam Lancaster
September 30, 2020
Read Time 3 Minutes
Personal Development

3 unconventional time saving hacks to get more done in less time

Discover 3 weird (yet wonderful) ways to get more done in less time.
Written by Scott Adam Lancaster
September 30, 2020
Read Time 3 Minutes
Branding

How do you find your brand's personality?

Learn what brand personalities are and how to decide which suits your brand best.
Written by Scott Adam Lancaster
September 30, 2020
Read Time 4 Minutes
Branding

What are brand codes and why are they important?

Learn what brand codes are & understand how you can use them properly.
Written by Scott Adam Lancaster
September 29, 2020
Read Time 5 Minutes
Personal Development

3 books every entrepreneur wanting to build a brand should read

The 3 most impactful books we'd recommend to anyone serious about building a brand.
Written by Scott Adam Lancaster
September 29, 2020
Read Time 3 Minutes
Marketing

7 Ways To Make Your Copywriting More Persuasive Instantly

Learn how to instantly write more persuasive copy in minutes
Written by Scott Adam Lancaster
September 28, 2020
Read Time 4 Minutes
Branding

3 reasons you need to tell a brand story

Discover the power of brand story and how to tell yours in a captivating way.
Written by Scott Adam Lancaster
September 28, 2020
Read Time 5 Minutes
Marketing

Keep new visitors engaged on your website homepage for longer

Want to reduce the amount of new traffic leaving your website quickly? This article will help.
Written by Scott Adam Lancaster
September 28, 2020
Read Time 6 Minutes
Branding

How to know if your logo is good enough

Need to know if your logo is good enough? Learn how to tell if your logo makes the cut.
Written by Scott Adam Lancaster
September 28, 2020
Read Time 6 Minutes
Marketing

We bought 10,000 instagram followers. Here's what happened.

Discover what happened when we bought 10,000 instagram followers on Instagram.
Written by Scott Adam Lancaster
September 17, 2020
Read Time 4 Minutes
Branding

How to find a profitable niche for your brand

Learn how to find a profitable niche for your business.
Written by Scott Adam Lancaster
September 14, 2020
Read Time 5 Minutes
Branding

How to create a colour palette for your brand

Discover how to build an amazing colour palette for your brand identity.
Written by Scott Adam Lancaster
September 10, 2020
Read Time 5 Minutes
Branding

How to create a memorable slogan for your brand

Learn how to develop a great slogan for your brand.
Written by Scott Adam Lancaster
September 2, 2020
Read Time 5 Minutes
Branding

How to find the perfect fonts for your brand

Learn how to find the perfect fonts for your brand.
Written by Scott Adam Lancaster
September 2, 2020
Read Time 6 Minutes
Branding

How to find a .com domain for your brand

Learn how to find and secure any .com domain for your brand.
Written by Scott Adam Lancaster
September 2, 2020
Read Time 6 Minutes
Branding

How to create the perfect name for your brand

Learn how to develop an amazing brand name easily.
Written by Scott Adam Lancaster
September 2, 2020
Read time: 12 minutes
Branding

What does branding actually mean?

Discover the key things a business must know about branding.
Written by Scott Adam Lancaster
September 2, 2020
Read Time 6 Minutes
Branding

Why Is the Starbucks Brand Dying and Can It Turn Things Around?

Once a symbol of modern coffee culture, Starbucks is now grappling with a decline... but why?
Written by Scott Adam Lancaster
June 6, 2024
Read Time 6 Minutes
Branding

Five unique font paring you need to see

Quickly check out these lovely font pairings you can emulate right away
Written by Scott Adam Lancaster
November 8, 2020
Read Time 5 Minutes
Branding

How to design an iconic logo for your brand in 4 simple steps

Learn what it takes to design an iconic logo for your company
Written by Scott Adam Lancaster
November 7, 2020
Read Time 13 Minutes
Branding

How to find your brand’s voice

Discover how to identify your brand’s voice that resonates with your consumers
Written by Scott Adam Lancaster
November 4, 2020
Read Time 4 Minutes
Branding

Where to download great fonts for free

Understand the role of fonts and how to get good fonts for free
Written by Scott Adam Lancaster
November 3, 2020
Read Time 5 Minutes
Branding

How to choose the best color for your logo

Deciding the best color for your logo that matches your brand
Written by Scott Adam Lancaster
November 3, 2020
Read Time 6 Minutes
Branding

What do different colours mean in branding?

Want the right colour combination for your brand? Look no further...
Written by Scott Adam Lancaster
November 3, 2020
Read Time 7 Minutes
Branding

Are free logo makers dangerous?

Discover if you should use a free logo maker to design your brand's logo
Written by Scott Adam Lancaster
October 29, 2020
Read Time 5 Minutes
Branding

How to use brand storytelling to help develop trust

Learn how to use storytelling to encourage customers to trust you more
Written by Scott Adam Lancaster
October 29, 2020
Read Time 5 Minutes
Branding

5 brand names with great stories behind them

Explore the stories behind some of the world's biggest brand names
Written by Scott Adam Lancaster
October 29, 2020
Read Time 3 Minutes
Branding

How brand personality can help your business grow

Learn how to use brand personality to help your brand grow
Written by Scott Adam Lancaster
October 29, 2020
Read Time 4 Minutes
Branding

How can audio branding help grow your brand

Discover how you can use audio branding to win in business
Written by Scott Adam Lancaster
October 29, 2020
Read Time 5 Minutes
Branding

5 inspirational brand colour combinations you need to see

Explore 5 amazing colour combinations you can take inspiration from
Written by Scott Adam Lancaster
October 29, 2020
Read Time 5 Minutes
Branding

The easiest way to use audio branding to your advantage

How to use audio branding to help you grow your business
Written by Scott Adam Lancaster
September 30, 2020
Read Time 3 Minutes
Branding

How do you find your brand's personality?

Learn what brand personalities are and how to decide which suits your brand best.
Written by Scott Adam Lancaster
September 30, 2020
Read Time 4 Minutes
Branding

What are brand codes and why are they important?

Learn what brand codes are & understand how you can use them properly.
Written by Scott Adam Lancaster
September 29, 2020
Read Time 5 Minutes
Branding

3 reasons you need to tell a brand story

Discover the power of brand story and how to tell yours in a captivating way.
Written by Scott Adam Lancaster
September 28, 2020
Read Time 5 Minutes
Branding

How to know if your logo is good enough

Need to know if your logo is good enough? Learn how to tell if your logo makes the cut.
Written by Scott Adam Lancaster
September 28, 2020
Read Time 6 Minutes
Branding

How to find a profitable niche for your brand

Learn how to find a profitable niche for your business.
Written by Scott Adam Lancaster
September 14, 2020
Read Time 5 Minutes
Branding

How to create a colour palette for your brand

Discover how to build an amazing colour palette for your brand identity.
Written by Scott Adam Lancaster
September 10, 2020
Read Time 5 Minutes
Branding

How to create a memorable slogan for your brand

Learn how to develop a great slogan for your brand.
Written by Scott Adam Lancaster
September 2, 2020
Read Time 5 Minutes
Branding

How to find the perfect fonts for your brand

Learn how to find the perfect fonts for your brand.
Written by Scott Adam Lancaster
September 2, 2020
Read Time 6 Minutes
Branding

How to find a .com domain for your brand

Learn how to find and secure any .com domain for your brand.
Written by Scott Adam Lancaster
September 2, 2020
Read Time 6 Minutes
Branding

How to create the perfect name for your brand

Learn how to develop an amazing brand name easily.
Written by Scott Adam Lancaster
September 2, 2020
Read time: 12 minutes
Branding

What does branding actually mean?

Discover the key things a business must know about branding.
Written by Scott Adam Lancaster
September 2, 2020
Read Time 6 Minutes
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Marketing

The ultimate guide to pricing

Discover the best ways to price your product and services
Written by Scott Adam Lancaster
November 9, 2020
Read Time 4 Minutes
Marketing

How to design the perfect pricing page

Don't you want to get more sales from your pricing page?
Written by Scott Adam Lancaster
November 3, 2020
Read Time 6 Minutes
Marketing

3 ways to creatively advertise your brand for free

Unleash the power of effective free advertising
Written by Scott Adam Lancaster
November 3, 2020
Read Time 5 Minutes
Marketing

How to enhance your customer's loyalty for free

Learn how to keep your customers loyal for longer
Written by Scott Adam Lancaster
October 29, 2020
Read Time 6 Minutes
Marketing

Why are luxury brands so expensive?

Learn how can luxury brands can charge so much for their products.
Written by Scott Adam Lancaster
September 30, 2020
Read Time 4 Minutes
Marketing

7 Ways To Make Your Copywriting More Persuasive Instantly

Learn how to instantly write more persuasive copy in minutes
Written by Scott Adam Lancaster
September 28, 2020
Read Time 4 Minutes
Marketing

Keep new visitors engaged on your website homepage for longer

Want to reduce the amount of new traffic leaving your website quickly? This article will help.
Written by Scott Adam Lancaster
September 28, 2020
Read Time 6 Minutes
Marketing

We bought 10,000 instagram followers. Here's what happened.

Discover what happened when we bought 10,000 instagram followers on Instagram.
Written by Scott Adam Lancaster
September 17, 2020
Read Time 4 Minutes
Personal Development

How to compete less and increase profits

Discover innovative ideas that puts you ahead of your competitors without competing
Written by Scott Adam Lancaster
November 30, 2020
Read Time 4 Minutes
Personal Development

5 simple ways to increase your profits

Discover simple and effective tips to increase profits
Written by Scott Adam Lancaster
November 30, 2020
Read Time 4 Minutes
Personal Development

5 books that will help you make more money

Discover 5 books that can change your finances forever.
Written by Scott Adam Lancaster
November 29, 2020
Read Time 6 Minutes
Personal Development

How Steve Jobs approached the art of goal setting

Discover the art of goal setting from Steve Jobs
Written by Scott Adam Lancaster
November 9, 2020
Read Time 6 Minutes
Personal Development

Three ways to set goals and prevent procrastination

Discover 3 simple tricks on goal setting and crushing procrastination
Written by Scott Adam Lancaster
November 7, 2020
Read Time 4 Minutes
Personal Development

Using science to help you stop scrolling through social media

Sick of wasting time on social media? Learn how to stop.
Written by Scott Adam Lancaster
November 3, 2020
Read Time 7 Minutes
Personal Development

The simple way to set goals to achieve big things

Discover how to make big goals digestible and far easier to achieve.
Written by Scott Adam Lancaster
September 30, 2020
Read Time 3 Minutes
Personal Development

3 ways to prime your mind and find focus

Learn these 3 useful ways to cut out the clutter & become laser focused.
Written by Scott Adam Lancaster
September 30, 2020
Read Time 3 Minutes
Personal Development

3 unconventional time saving hacks to get more done in less time

Discover 3 weird (yet wonderful) ways to get more done in less time.
Written by Scott Adam Lancaster
September 30, 2020
Read Time 3 Minutes
Personal Development

3 books every entrepreneur wanting to build a brand should read

The 3 most impactful books we'd recommend to anyone serious about building a brand.
Written by Scott Adam Lancaster
September 29, 2020
Read Time 3 Minutes